Tuesday, May 22, 2007
Generic Brand Soda of the Day #2
While the Mountain Holler packaging conveys a feeling of pure refreshment, this branding, which I cut from a 12-pack of Roundy's Mountain Fury, communicates an entirely different idea altogether:
"We're not even going to effing try."
On a related note, I was drinking a can of this at the workplace a while ago. A co-worker sitting at my table did a double-take, proclaiming that for a second she thought it said "Mountain Fur."
To quote Homer Simpson, "You can really taste the goat."